Design Street Food Packaging (Paper)

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This customer received 12 graphic designs from 5 designers. They chose this graphic design from AZ_Studio as the winning design.

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Graphic Design Brief

About us:
We, Delicious Network AG from Langenthal in Switzerland, are looking for a creative and unique packaging design that appeals specifically to football fans. We are a supplier of street food packaging (burger bags, cone bags, wrapping paper etc.) Our street food packaging is extremely popular at sporting events, football stadiums and public viewings. We would like to expand our product line with packaging that appeals directly to this target group.

What we are looking for a packaging design that:
• Captures the passion and energy of football.
• Is universally appealing without using specific club colors or symbols.
• Consider environmentally friendly materials and sustainability.
• Is dynamic but also practical for street food use.

Design requirements:
• Colors: Use the typical football colors (green, black, white) but keep the design neutral enough for fans of all teams to identify with. Colors with good vibes and summer.
• 1-colored or multi-colored
• Symbols and patterns: Subtle football elements such as balls, whistles, shoes, summer, sport in general but not in excess. The aim is a stylish, football-related design that also includes summery elements.
• Interactivity: Ideas for interactive elements, such as color-changing areas or QR codes that lead to football content, are welcome.
• Material: The design should be feasible on environmentally friendly materials and emphasize sustainability.
• Typography: Bold, dynamic, but clear and legible for product information.

Important information:
Format: Please only make the design/layout on the wrapping paper. Size: 25x38 cm (rectangle).


Target group: Football fans and sports enthusiasts of all ages, global, euro

Purpose: Use at sporting events, football stadiums and public viewing events.

Important --> Printing Style: flexographic printing


Submission requirements:
Provide open print-ready files

Timing:
3-4 design drafts by September 26th

Target Market(s)

Swiss market, gastronomy, take away


Font styles to use
Sans Serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Files
PDF
Briefing_Street Food Packaging_Kick-it Edition
Thursday, September 12, 2024
Payments
1st place
€90
2nd place
€100
3rd place
€100
Participation payments x 4
€10
Total
€330

Project Deadline
15 Sep 2024 15:47:29 UTC
Language

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