Alluvial Logo Refresh/Modernize and font change
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This customer received 12 logo designs from 3 designers. They chose this logo design from James J. as the winning design.
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Logo Design Brief
Update: after seeing initial designs, I have added a few more idea logo bases.
Less leafy more watery. Wave like ok. Could keep 3 same shape "leaf" idea or not.
Don't want to completely redesign the shape.
I uploaded an option with two color wave like leafy shape
Alluvial means an ever changing water flow.
Initial:
Refresh and modernize our existing logo for various uses, web, social, print..
Keep the 3 leaf logo but update it, change the font for Alluvial Consulting, not sure what to though.
Would like to have 3 variations, 1 of just the 3 leaf, 1 with leaf and Alluvial Consulting and 1 with leaf, Alluvial Consulting, weblink and "Agile Change Agent".
Primary use is website, contracts, business card, and promo materials like stickers.
Target Market(s)
People signing up for training or wanting coaching and consulting
Industry/Entity Type
Information Technology, Management consulting, Agile & Scrum coaching
Logo Text
Alluvial Consulting
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Keep the general existing colour scheme, can make minor colour adjustments. Change the font to something more up to date.
Should not have
- script style font