Coaching business logo for life coach, trainer and supervisor in Austria

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Contest winning design

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This customer received 9 logo designs from 3 designers. They chose this logo design from Franabanana as the winning design.

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  • Closed - Design Selected
  • 6-designer contest

Logo Design Brief

I need a logo for my coaching practice. I am a life coach, psychosocial advisor, and communication trainer based in Graz, Austria, with a strong affinity for water and the sea. My goal is to help groups and individuals dream, define, and reach their goals, whether they are looking to find more balance in life or considering a significant change. My target group is both international and local, primarily people aged 30-50 who are actively navigating personal and professional challenges.

Brand Connection:
I already have another business in training and facilitation called Tintenfisch.cc, which features an octopus logo. I’d like to maintain some continuity with this brand, particularly in terms of color palette and typography, using Euphoria Script and Fira Sans.

Design Requirements:
Themes and Imagery: The logo should evoke a sense of calm, clarity, and focus, reflecting my role in guiding clients through challenging transitions. While my background in underwater rugby can inspire elements that suggest movement, teamwork, or strength, the primary focus should be on creating a serene, ocean-inspired aesthetic that resonates with my affinity for the sea. I am thinking about a second (different) octopus for this business, but open to other ideas. What's very important is that the vibe of the design can be playful, natural, but should not be childish or threatening (not too comic-y and no big Krakens eating ships).

Color Palette and Typography: Please use a color scheme and fonts that align with the Tintenfisch.cc brand, particularly the existing palette and the fonts Euphoria Script and Fira Sans.
Logo Composition: I am open to incorporating my name or initials into the logo. However, I am also considering a design that could either stand alone or be paired with my name on the side.

Applications:
The logo will be used across various platforms, including social media, my website, and printed materials such as business cards. Therefore, it needs to be versatile and scalable, working well in both digital and print formats.

Attachments:
I am attaching the Tintenfisch.cc logo for reference to ensure visual continuity across my brands.

Info Icon
Updates

Went on vacation/holiday

Target Market(s)

Target Market is Austria offline, worldwide online

Industry/Entity Type

Life coaching, systemic coaching, psychosocial support

Logo Text

Julia Braunegg


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Lettermark Logo

Acronym or letter based logo (text only)


Font styles to use
Other font styles liked:
  • Euphoria Script, Fira Sans are both used in my other business, continuity would be appreciated

Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Should coordinate well with the colours and fonts of tintenfisch.cc

Files
JPG
Logo_Tintenfisch_freigestellt
Wednesday, August 21, 2024
Payments
1st place
€80
Total
€80

Project Deadline
09 Sep 2024 22:53:16 UTC
Language