Logo for a Chat GPT base product
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Logo Design Brief
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Creative Brief: Logo Design for Sigiri AI
Project Overview:
Sigiri AI is an advanced AI ChatBot designed to communicate in the native languages of Sri Lanka, specifically Sinhalese and Tamil. This AI solution aims to bridge the gap in digital communication by providing localized and culturally relevant interactions, making technology more accessible to the local population. Similar to ChatGPT
Objective:
Create a logo that embodies the essence of Sigiri AI, reflecting its innovative AI technology while emphasizing its cultural roots in Sri Lanka. The logo should be modern, memorable, and versatile, suitable for various digital and print applications.
Use Sri Lankan Flag colours. Maroon as primary. Check Sigiri Rock too.
Target Audience:
Primary: Sri Lankan individuals and businesses who prefer or require communication in Sinhalese and Tamil.
Secondary: Tech-savvy users, local enterprises, educational institutions, and government bodies.
Brand Attributes:
Innovative: Cutting-edge AI technology.
Culturally Rooted: Strong ties to Sri Lankan heritage and languages.
Accessible: User-friendly and approachable.
Reliable: Trustworthy and efficient in providing accurate responses.
Design Elements:
Symbol/Icon:
Incorporate elements that represent AI and communication, such as speech bubbles, neural networks, or abstract representations of connectivity.
Include motifs or patterns inspired by Sri Lankan culture, such as traditional art, symbols, or the Sigiriya rock fortress.
Typography:
Use a clean, modern font that is easily readable.
Consider incorporating Sinhalese and Tamil script elements subtly within the design.
Color Palette:
Primary Colors: Reflect the vibrant culture of Sri Lanka. Consider shades of blue, green, orange, or red.
Secondary Colors: Neutral tones like white, black, or grey for balance.
Style:
Blend modern design aesthetics with traditional cultural elements.
Ensure the logo looks good in both color and black-and-white versions.
Maintain simplicity for scalability and versatility across different mediums.
Usage:
The logo will be used across various platforms, including:
Website and mobile app
Social media profiles
Marketing materials (flyers, brochures, banners)
Business cards and stationery
Merchandise (T-shirts, mugs, etc.)
Deliverables:
Primary logo in vector format (AI, EPS)
High-resolution PNG and JPEG files
Black-and-white version
Favicon and app icon
Logo usage guidelines (color codes, clear space, minimum size)
Timeline:
Project Kickoff: ASAP
Final Delivery: ASAP
Contact Information:
Email: iresha.hettiarachchi@veracitygp.com
Logo Text
SIGIRI AI
Look and feel
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