Logo needed for modern baby gear store Second Stroll

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This customer received 199 logo designs from 99 designers. They chose this logo design from AdriQ as the winning design.
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We need a logo for our baby gear store, Second Stroll. We want something SIMPLE. Minimalist.
The design can be in the word itself or we are open to a graphic.
We are facing a challenge coming up with something that marries clean, modern, high-end with “Baby” as baby stuff is traditionally very cutesy which we don’t want. We don’t want anything too babyish.
Open to fonts but lean toward serif.
Words we think of when we hear second stroll: stroller/ sun/ movement /walk in the park.
We do not want anything corporate looking.
If you’re going to design/emphasize one of the words we prefer that STROLL is the standout word.
Industry/Entity Type
Baby retail
Logo Text
Second Stroll
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Colors
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Look and feel
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