• US$300

• 86 designs

• 15 designers

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3D Design Brief

Objective:
The objective of this project is to design a new perfume bottle for a high-end company that exudes luxury, elegance, and sophistication. The bottle should captivate the target audience, reflect the brand's identity, and enhance the overall user experience. The design should be visually appealing, functional, and align with the brand's positioning as a premium fragrance provider.

Brand Overview:
The high-end company is a renowned name in the luxury perfume industry, known for its exquisite fragrances and commitment to quality. The brand is synonymous with opulence, refinement, and exclusivity. It caters to a discerning clientele who appreciates craftsmanship, attention to detail, and a sense of indulgence.

Target Audience:
The target audience consists of affluent individuals who seek unique and luxurious experiences. They value sophistication, elegance, and exclusivity. They are trendsetters, fashion-conscious, and have a taste for luxury products. The designed perfume bottle should resonate with this discerning target audience.

Design Guidelines:
1. Luxury and Elegance: The bottle design should exude luxury, elegance, and sophistication. It should be visually striking and instantly recognizable as a premium product.

2. Brand Identity: The design should align with the brand's identity and values. Consider incorporating elements that reflect the brand's heritage, history, or unique characteristics. The bottle should effortlessly convey the brand's essence.

3. Unique and Distinctive: Create a design that stands out from competitors and makes a statement. The bottle should have a distinct shape, texture, or detailing that sets it apart, making it instantly recognizable.

4. Premium Materials: Select materials that enhance the perception of luxury and quality. Consider using glass, crystal, or other high-end materials that provide a tactile and visual experience.

5. Ergonomics and Functionality: The bottle design should be user-friendly and easy to handle. Consider the practical aspects of usage, such as the ease of opening, closing, and spraying the perfume.

6. Packaging Integration: Keep in mind the potential packaging requirements. The bottle should integrate seamlessly with the brand's packaging design, ensuring a harmonious overall presentation.

7. Environmental Considerations: While maintaining the luxurious appeal, consider sustainable design practices. The use of eco-friendly materials, recyclable packaging, or other environmentally conscious elements is encouraged.

Deliverables:
1. Bottle Design: Create a visually stunning and innovative perfume bottle design that embodies luxury, elegance, and exclusivity. Provide detailed renderings or 3D models showcasing the design from multiple angles. The bottle should be designed to accommodate 100ml of perfume.

2. Design Specifications: Include precise measurements, material specifications, and any other technical details necessary for manufacturing.

3. Presentation: Prepare a visual presentation showcasing the design concept, inspiration, and how it aligns with the brand's identity. Include mood boards, color palettes, and any other visual elements that support the design proposal.

Note: This brief serves as a guideline to inspire the designers. Feel free to explore innovative ideas and concepts that align with the brand's vision and target audience.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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