• C$120

• 26 designs

• 6 designers

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Logo Design Brief

I’d like a simple, gender neutral logo for a company called ‘Unfinished Business. Id like to incorporate a butterfly into the logo. I’d like a horizontal and vertical version as well as having the butterfly to stand alone outside of being in the company name (eg as an icon in a ppt presentation) and a ls a reverse logo. It should be simple. One idea is to incorporate the butterfly into the letter ‘B’ in the logo. Logo be used on all platforms of social media, website and stationary. I’m drawn more to a solid colour for the butterfly (either in black OR yellow. or gold). The company helps people organize their paperwork and normalizes conversations about death. I am open to colours but tend to be drawn to black & white with one pop of colour and prefer modern cleanliness as opposed to cursive fonts. Should be easy to read the company name. The ‘business’ feel is the font and the butterfly represents the humanness/ softness of our services. Want to see both wings of the butterfly (not from the side)

Target Market(s)

professional men & women aged 45-60

Industry/Entity Type

Death and administration

Logo Text

Unfinished Business

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Logo styles of interest

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Font styles to use

Other font styles liked:

• open to suggestions!

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Front version of a butterfly with both wings showing. It should be be easy to read and have clean lines . work well on social media, letterhead, ppt presentations and as a podcast icon.

Nice to have

• I’d like it work as both a vertical and horizontal and reverse logo. I like simple, solid colours and am drawn to black white with a pop or gold or yellow - but open to suggestions.

Should not have

• not a fan of cursive or hard to read fonts.

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Files

Download all files - 4.5 MB