• US$100

• 15 designs

• 6 designers

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Postcard Design Brief

We are Journey Health & Lifestyle a mobility product company. We sell innovative & high-quality products that help people with mobility challenges be more independent and safer in their everyday lives. We want to see designs that make our brand & products seem high-end and communicate that we are experts at solving mobility issues and knowing the unique challenges of customers.

Company: Journey Health & Lifestyle

Specs: 6" x 9" high-res InDesign files

Target Audience: Home medical product retailers

Objective: For home medical product retailers to carry and sell our products, starting with our Bath Safety line - SoftSecure.

Key Messaging (this is NOT to be used as copy, there is a separate document with that):

-Journey has a premium lineup of bath safety products called SoftSecure to help with everyday situations where mobility can be an issue in the bathroom. We've designed these products to be easy to set-up, use, and provide peace of mind.

-Journey wants to expand it's retailer network to bring our products to customers

-Journey creates high-quality, innovative products

Creative Direction:

The postcard should feature Journey colors and images of SoftSecure bathing products with a refined and high-end color palette.

All logos and product images can be found here: https://journeyhl.canto.com/v/agencyshare
Style guidelines are here: https://journeyhl.canto.com/g/JourneyStyleGuide

Target Market(s)

B2B home medical product retailers

Industry/Entity Type

home medical care

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Font styles to use

Other font styles liked:

• Montserrat, Gotham

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• SoftSecure products

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Files