• A$250

• 153 designs

• 56 designers

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Logo Design Brief

classified

Target Market(s)

Men and women 13-100 years old, civilians

Industry/Entity Type

Firearms, Sport, Education

Logo Text

One Man Army

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The whole logo should refers to those 3 areas somehow, yet clearly and should convey the company's message (see the company description above) / The logotype "One Man Army" (I mean the text) should be included in the logo along with the signet (the graphical part), but the signet alone should be usable as a stand-alone icon / It should be something that both 18 years boy and 45 years dad would like to have on their t-shirts, tea cup etc. / There should be a place for a slogan per brand under the company name text (One Man Army). There are 5 slogans to be used interchangeably and/or if necessary: Kursy Strzeleckie, Konfrontacje Strzeleckie, Konwenty Strzeleckie, Klub Strzelecki, Kantyna Strzelecka, Kanał strzelecki / Typography should contain polish letters (uppercase and lowercase): ą, ć, ę, ł, ń, ó, ś, ź, ż / All should be neat, minimalistic and elegant / Signet must be possible to be inscribed in a circle or square and has to be clearly visible if resized to a small avatar, YT/FB/Insta profile icon etc. / Should be good looking in mono-color mode and be distinguished among the other firearm related companies in Poland (most of them have ugly logos) / Should be visible on both black and white backgrounds (especially if some people are using normal and some are using dark mode on their mobiles, PCs, etc.) / The company name text color should be defined permanently in the opposite of the slogans that should have their own colors (example: lets say that the graphical part and the text One Man Army is white, but the slogan “Kursy Strzeleckie” is blue, then if using in that context I would like to use the graphical part in blue as well). I want to distinguish the brands by colors.

Nice to have

• / negative space logos / creative combinations of shapes / letters / flat shapes that gives a 3D illusion / silhouettes / contours / unfinished but unambiguous shapes / references to Slavic symbols

Should not have

• / Not related to security or military / No skulls, blood or any other death or pain related references / No scopes and other aiming devices / not luxury, glamour, etc. / not overcomplicated (I mean too many details), so that it can be easily used not only in T-Shirts or billboards but on pens or small candies as well / not in military related colors (dark green, camouflage, etc.) / the colors should not be childish, effeminate, etc.

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