DRVN Apparel Co is looking for an inspiring apparel designer!!
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This customer received 95 t-shirt designs from 39 designers. They chose this t-shirt design from Oleksandr Tovarkov as the winning design.
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T-shirt Design Brief
DRVN Apparel Co targets guys, aged 20-55, who love classic cars! We sell well design, high qualify premium-priced merchandise...and with every purchase clients are entered for an opportunity to win an amazing car! We work with top-level influencers in the classic car space and are looking for someone to help us long-term.
In order to select the right designer, we are looking for an amazing T-shirt design themed around the logo / hood ornament from 1960's Lincoln Continentals. Attached are images from our mood board, as well as the hood ornament (( shown flat as well as on the car itself )) and the CONTINENTAL script from the car itself. Please create a large line drawing of the logo that captures a more modern interpretation and includes the script "Continental" near the logo....such that the entire design and script together fill the the chest area ( or possibly more ) of a T shirt. The likely company logo is also attached -- to help give a feel....
Also attached are some shirts that we like from a competitor . What we like about them is their liveliness, interpretive essence from the original logos (( Ferrari and Lambo ) and the line work from the car itself. We want to use some of these same elements in our designs -- but more inline with our branding and mood board
Target Market(s)
Men who love classic and amazing cars - age 18-55
Industry/Entity Type
Men's Clothing
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- style, motion and unique appeal