The Hermitage Dairy business/brand logo

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This customer received 85 logo designs from 37 designers. They chose this logo design from samcryo as the winning design.
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Logo Design Brief
We are a fifth generation dairy farm business, proud about how we farm, our history and future. We want to establish our identity via a logo which can be used for presentation at the farm, but also for future product development or marketing of dairy products or services we provide. We want to capture via the logo our history and a unique identity. In terms of location description: We live in a lush green valley, snow in the background on top of the hills during winter and a clean river (Kiewa River) running through the farm. We have invested heavily in the farm to improve how we farm and the sustainability of the land. We pride ourselves on how we care for our animals, our people and our environment. In terms of the logo: we would like it to be classy, traditional, possibly include the family coat of arms or parts of it and we probably don't want a cow on it.
Target Market(s)
Dairy consumers, staff, family, the community
Industry/Entity Type
Dairy and agriculture
Logo Text
The Hermitage Dairy
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Family coat of arms
Should not have
- Traditional farm logos always have a cow (for obvious reasons), our logo is more about the people, tradition and future