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Create two complementary logos for our financial services brand
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This customer received 153 logo designs from 89 designers. They chose this logo design from Atec as the winning design.
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C$150
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153 designs
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89 designers
Logo Design Brief
Using our existing logo as a starting point, we require two secondary logos:
1. A complimentary logo for a new subscription service called Progressa Plus. This should include the existing Progressa logo (attached) with plus added to it in some way.
2. A complimentary logo for our tagline: Level Up Your Credit. For this one, Level Up should be the prominent feature of the logo and should be designed in a way so we can use it on its own or along with the words "Your Credit".
Target Market(s)
We serve Canadians with low credit scores and limited experience with credit. They are employed and age 25 to 60. Both male and female.
Industry/Entity Type
Consumer loans
Logo Text
Progressa Plus and Level Up Your Credit
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Please refer the Brand Standards document attached.