• US$150

• 141 designs

• 75 designers

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Logo Design Brief

Our company name is "afford_able" (all lowercase).

We need a logo for a real estate development company building affordable/workforce housing. There is a massive shortage of affordable housing in the US and we are trying to help solve that issue.

There are 3 meanings to our company name: 1) affordable (just as it sounds) 2) afford - able (we enable people to afford housing) and 3) the "A" and "B" in "able" is Adam and Bryan, the two co-founders. We would like to see an interaction with "AB" in the word "able" be in another color in the logo.

We like the idea of having a slogan in the logo (or some iterations of the logo). "Quality Housing is our Mission (im)Possible" basically saying that people think quality, affordable housing is impossible, but we are doing the impossible. We like the idea of striking out the "im" in "impossible" in the logo as well. We are open to ideas here.

Thank you!

Logo Text

afford_able