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Brand new Not-For-Profit 'Pro bono Planners Australia' needs a logo design!
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This customer received 140 logo designs from 43 designers. They chose this logo design from UN as the winning design.
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A$150
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140 designs
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43 designers
Logo Design Brief
We need a logo for a new Not-For-Profit called "Pro bono Planners Australia". Pro-bono is a Latin word means work performed for the public good or in the public interest on issues of broad community concern or with significant impact on disadvantaged or marginalised groups.
Pro bono Planners Australia will be a trusted partner with domestic and international organisations to provide professional urban planners (volunteer/free of charge) on the ground to places on the planet where their expertise will be of greatest assistance to local communities. In this way we envisage the possibility of a vibrant “planners without borders” ethos amongst the Australian Planning Profession.
We are an organisation based on social justice, fairness, creativity, inclusiveness, urban and environmental excellence.
We will source our volunteers from private firms, retirees and students and planners looking for professional development opportunities.
We are looking for a logo 'Pro bono Planners' with a by-line 'Australia' that conveys an organisation that is professional, optimistic, dynamic, connected and trusted, working in both Australia and supporting International Development and Aid.
DESIGN NOTES:
Preferred Colours - black, white, green, blue and orange
We need a colour version and a black and white version
Image - Continuous skyline drawing showing City, house, trees, mountains, windmill
I would like a logo that is stacked (can fit in a square) AND horizonal (as a banner)
Updates
Hi all, we did not receive any designs that were appropriate for my organisation as yet. I have updated the Brief to provide more specific guidance - please read it carefully. These ideas are based on AI generated logos but we need you (as designers) to elevate these ideas. We are looking for high quality, thoughtful design. We are committed to finding the right logo for our wonderful new organisation. Thanks very much, Lucinda
Added Monday, 10 July 2023
Target Market(s)
Good hearted people, Professional Urban Planners, Retired and student planners
Industry/Entity Type
Volunteering, Urban Planning, Urban Design, International Aid and Development
Logo Text
Pro bono Planners (with a by-line 'Australia'). Typography to be bold but natural. Refer to pictures provided. Start each word Capitalised 'Pro Bono Planner'. The word 'Australia' to be smaller and all capitalised.
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Other font styles liked:
- Please refer to images - bold but slightly organic - Bahnschrift bold, Aharoni
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Name 'Pro Bono Planners' and by-line 'Australia'. The word Planners needs to be the same size as Pro Bono. I need one logo that is stacked and another that is horizontal
Nice to have
- Refer images provided - looking for an artistic vibe, image to do with planning, environment, buildings, connection.
Should not have
- Should not look corporate, no map of Australia, no generic icons
