Logo for new company name (rebranded)

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This customer received 154 logo designs from 48 designers. They chose this logo design from Apple Dsigner as the winning design.
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- Bundled Project 1
Logo Design Brief
We need a logo design for a company based in Dallas, Texas. We are changing our name to FleetLogiq, to better represent our shift in business focus to a software development and integrator strategy. Our old company name was TruckSpy (see our current website at truckspy.io for our branding and product services). We develop mapping software, dispatch tools, and other integrations for trucking companies. We would like to maintain our same color scheme (see screenshot for color codes). The final design should have our company name of FleetLogiq and communicate advanced software for trucking fleets. Our initial thoughts were to use an abstract version of a location icon (see uploaded file) in the company logo.
Target Market(s)
Trucking Companies
Logo Text
FleetLogiq
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must convey that we provide mapping software.
Nice to have
- We're seeing if we can do anything with the "IQ" in the name to hint at intelligence.
Files
Download all files - 0.1 MBPayments
Total
US$200
Project Deadline
19 May 2023 20:40:35 UTCProject Upgrades
Bundled project(s)
- offering US$39 business card design to winner