• C$150

• 68 designs

• 28 designers

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Logo Design Brief

This will be the logo for a community theatrical company called "Medicine Hat Firehall Theatre Society" The logo can be a pictorial, wordmark or both. The current logo (link attached) is no longer relevant, and no part of the logo should be reused or rehashed, so this is a 'from the ground up' project. Artist integrity and ability to conform to the project brief will be required.

The logo can be viewed here:
http://www.firehalltheatre.ca/mainpage.html

This logo will be launched with a new website project for the company, and thus different variations will be needed (Horizontal, vertical, wordmark, picturemark, both... as the artist sees fit)

The history of the theatre is described below, but in a nutshell, it was named for the old Firehall that the company used up until the building's demise in 1979. NOTE: Logo references to fire, fire personnel, or fire halls is NOT a mandate.

http://www.firehalltheatre.ca/history.html

The design must invoke the spirit of creativity and theatre. The commonly overused "Tragedy and Comedy" masks are not required, but may be accepted if used creatively and uniquely.

Any questions about this design are welcome, and the winner will be the artist who can capture the essence of theatre while staying true to the name and history of the company.
Flame or fire imagery is ok, as long as it's not dominant to the 'theatre' imagery or text.

Target Market(s)

Theatre patrons. All Ages. For use on Web, Email, stationary, cheques, etc...

Industry/Entity Type

Community Theatre

Logo Text

(optional)MH Firehall Theatre or Firehall Theatre, Medicine Hat (Maybe: "1976" in there as well?)

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Logo styles of interest

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Font styles to use

Other font styles liked:

• ANY font that suits the logo design. Should be clean and appropriate. Not busy or convoluted.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Full access to source files. Full ownership of finished materials. Multiple formats and incarnations of the logo (Horizontal, vertical, light/dark background, monochrome, etc)

Nice to have

• POSSIBLY a throwback to the firehall nature of the logo... this is not necessary. I'd be interested in seeing how it could be integrated though.

Should not have

• standard use of the old 'comedy/tragedy' masks. Overused. I would accept creative use of these IF it broke the standard mold. But only in extremely creative cases. NO Gradient or complicated colour schemes. 1-3 colours max.

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Files