Logo for new beverage concept called 'Sisu Soda'
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This customer received 81 logo designs from 55 designers. They chose this logo design from b.sahiti! as the winning design.
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Logo Design Brief
Looking for a logo for a new beverage concept called Sisu Soda. Sisu is a Finnish word that means, "Sisu is a Finnish concept described as stoic determination, tenacity of purpose, grit, bravery, resilience,[1][2] and hardiness[3][4] and is held by Finns themselves to express their national character." Sisu Soda will be an alcoholic beverage based on the Finnish Long Drink. The idea is to create a logo that represents a bold, strong, tasty beverage.
Updates
Greetings All,
The first round of designs seemed to take a more 'tropical' theme to the term Sisu Soda. As I stated in the design brief and messages. Sisu is a Finnish word that means tough. Sisu Soda will be an alcoholic/adult beverage.
Sisu definition: Sisu is a Finnish concept described as stoic determination, tenacity of purpose, grit, bravery, resilience, and hardiness.
Sisu Soda Concept: The alcoholic beverage will be a clean, refreshing drink. Very similar to the Finnish Long Drink. The idea is to create a natural, clean, hard drink. The logo should represent those concepts.
I like the primary color of Blue. Here is the color information that could be used for the color blue:
Name: Dark Midnight Blue
Hex: #002F6C
RGB: (0, 47, 108)
CMYK: 1, 0.564, 0, 0.576
I am open to other shades of blue, just wanted to put the blue color of the Finnish flag as a reference.
Also, if there is a way to add cold weather elements to the logo that would be welcome. Just like Finland, the place where the drink is going to be made is in a colder region of the United States. At a minimum, it should not be a tropical design.
Think, 'tough, cold, hard, drink'. Sisu Soda will be a hard, yet refreshing drink,
Thanks to all who participate.
Added Tuesday, January 3, 2023
Industry/Entity Type
Beverage
Logo Text
Sisu Soda
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Emblem Logo
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Abstract Logo
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Colors
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