Folding Carton for a facial cleanser that clarifies skin.
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This customer received 15 packaging designs from 7 designers. They chose this packaging design from davidsantacruz7 as the winning design.
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Packaging Design Brief
We need a box for a skincare product. The product name is Daypure. The product is used each morning to keep mature skin dewy and clear all day. The box dieline is attached.
This box will ultimately have some kind of tactile element that will appeal to the sense of touch as well as visual appeal. This could take the form of a foil element or a spot gloss element. We produce the boxes in-house, so feel free to get imaginative.
The product is priced medium-to-high, so it needs to appeal to adult women with a decent amount money to spend on beauty products. It would not be bought by someone with a tight budget. This is a high end product that's a bit more affordable.
Updates
Low designer entries
Target Market(s)
Adult women with mid-to-high end income
Industry/Entity Type
Beauty, cosmetics
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A foil or spot gloss layer, or both!
Should not have
- Pictures of people