• US$110

• 94 designs

• 27 designers

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Logo Design Brief

There will be a virtual reality-focused TV, network/channel launching in 2023, catered to the furry fandom, and those that are furry curious. This will be an online entertainment channel or network suited for mature audiences, such as TV, 14 to TV-MA style entertainment; Imagine an amalgamation of Saturday Night Live and [Adult Swim]. MetaFurs TV will be the bane of this venture.

The MetaFurs TV logo needs to have both an emblem and emblem + text logo variant, easily separable as needed. As a social media icon, the logo must fit within a circle in a perfect square image with enough margin around it.

COLORS - I am open to most interpretation (so long as you stay away from common social network blue colors), but the following will be a big plus:

• red, green, blue — the three standard colors for XYZ axis movement in 3-D modeling applications
• Yellow, and purple
• vibrant red-orange
• black and cream color

SHAPE — since this is related to virtual reality, the emblem/icon should be symmetrical, and incorporate a combination of about half the following list of shape elements or optical illusion, although every element does not need to be used together:

Highly recommended:
• geometric/hard-edged shapes
• paw print
• VR headset or cyberpunk style visor/goggles
• The letter M as an optical illusion

Suggestions:
• isometric/3D cube shape
• animal pointed ears
• sharp edged geometric nose as optical illusion

TEXT - Google/open source fonts or font mods are fine, but bonus points if the text of the logo can stand out do it can be its own thing without relying on an emblem for visual recognition. Fonts that are a bit taller and thinner, or geometric and sci-fi yet easily legible (like Din Condensed & Avenir Next Condensed fonts) are preferred.

Subtitle/slogan font should be thinner, such as Light or Ultra Light to allude to a modern vibe.

Attached is a sketch layout of general alignment for how the logo will be used on e-commerce, apparel, social media and advertisement print media.

Good luck!

Industry/Entity Type

streaming, tv, late night entertainment

Logo Text

MetaFurs TV: Entertainment Fur You.

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Din Condensed, Optima, Arial Narrow

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Letter M shape/style/optical illusion

Nice to have

• pointed animal ears, 3D isometric cube/hexagon/octagon,

Should not have

• Clip Art/cartoon style

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