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Fuel Merchandise Group - Rebrand
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This customer received 211 logo designs from 81 designers. They chose this logo design from CKS d e s i g n as the winning design.
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US$300
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211 designs
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81 designers
Logo Design Brief
We're looking to rebrand, beginning with our logo. We are a promotional products distributor in Indianapolis, IN. Our customers are mid-size companies in the $50MM to $250MM range. Customers hold college degrees, some cases hold advanced degrees and range in age from 28 to 55. They rely on us for: excellence, creative ideas, flawless execution, transparent communication. We want a logo with a professional appearance, connects with our audience and represents what we're about. We're open to color changes where it makes sense and are looking for a stand alone icon which people can easily identify as FMG (think of Nike and thier swoosh). See current logo's attached.
Target Market(s)
Target market are mid-size companies in the $50MM to $250MM range. Customers hold college degrees, some cases hold advanced degrees and range in age from 28 to 55. We work with companies across various industries, Non-profit, Tech, Manufacturing, Hospitality, etc.
Industry/Entity Type
Promotional Marketing
Logo Text
"Fuel Merchandise Group" without tagline. "Fuel Merchandise Group" with tagline "Let's Promote"
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
