• A$300

• 114 designs

• 60 designers

---

Logo Design Brief

There's a point in the lifecycle of a Digital Agency or Services founder needs to offload some of the burden of growing their business and spend more time on themselves. Using Storytelling frameworks, owned IP, and the shared scars of a road well travelled, Act Four Pty Ltd (Actfour.io) will help these founders find new value, new services and new energy to double, triple or x10 the impact that they make creating digital products across Australia.

Act Four is born from a passion for the Hollywood narrative three act structure, promoted by the Heroes Journey. The same three acts and character arcs represent the evolution of characters and archetypes that we find across the professional domains. Act Four is the as yet unwritten extension to this initial journey. We want to help articulate 'what happens next' for founders of Digital Agencies and then to add colour and strategic direction to their client's shiny new products or digital transformation goals.

Our objective is to communicate creatively, but for our brand to be confident and clean. Act Four has a strong relationship with form and structure but is infused by values of Willingness, Curiosity, Empathy and Resilience.

Target Market(s)

Founders, small to medium enterprise

Industry/Entity Type

Digital Services, Customer Experience, Storytelling, Digital Design and Development, Digital Strategy

Logo Text

Act Four

---

Logo styles of interest

---

Font styles to use

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Four as a word

Should not have

• Four as a number (4)