• C$150

• 172 designs

• 82 designers

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Logo Design Brief

We need a logo for a new venture called Arc. Arc will provide high performance ski coaching at camps hosted at ski areas across Canada.
Arc is a verb describing what we do we skiing.
It is also a noun that describes the shape we leave in the the snow. We leave arcs in the snow. The shape of these ski tracks can tell us a great deals about the technical ability of the skier that made them.
Arc is a metaphor for the journey we are all on. There is an arc to lives.

The logo should be simple and clean. It should convey athleticism and aspiration. Simple black font on white. I picture two crescent shaped arcs integrated with the font.

Target Market(s)

Ski enthusiasts and ski instructors. Often high net worth.

Industry/Entity Type

Sport coaching and training, ski, resort

Logo Text

ARC - High Performance Coaching

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Should not have

• No pictures or images. Font and the arcs as a potential icon.

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