• A$110

• 73 designs

• 13 designers

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Graphic Design Brief

Develop a poster to be used for a client Pitch for Spin to Win Consumer Promotion to be run in Australia. The client is Ryco who make air filters so targeting men. Have attached a similar past promotion we ran for this client which was a similar mechanic of Scratch and Win so you can see previous style.

Have also attached a a pdf design brief showing all copy/headlines in rough position.

Headline needs to be impactful with a key visual being the Spin To Win wheel. The spin wheel needs 8 segments to reflect the 8 prizes. See if you can show pic of the prize in each segment. If you cant then list as text. Also have prizes/thumnails of them in design showing qty of prizes

Place Ryco logo in Centre of wheel. You will need to find a wheel example similar to what sin the uploaded brief. Also place logo in key position either at top or bottom of flier.

Try and keep clean and uncluttered. I understand there are alot of elements do you best with this. Posters will be used in store so consumers need to clearly understand it.

Important to have big powerful headline with emphasis on number of prizes and that it is INSTANT WIN.

The prizes are mainly cash and travel. Need to highlight each prize and their quantities and make special focus on the Queenstown holiday.

Two versions required. One for Australia and One for NZ. They are to be the same design. Only difference between the two are the quantity of prizes and the prize value in the headline - refer to attached pdf brief

I have uploaded all the images within the PDF brief. Feel free however to find a different shot of Queenstown NZ if it works better that what I supplied.

Target Market(s)

Men/Mechanics

Industry/Entity Type

Mechanic/Car repairs

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Font styles to use

Other font styles liked:

• A clean but impactful font especially for headline

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Impact on headline, focus on spin wheel mechanic and prizes, logo

Nice to have

• Something the reflects the prizes ie: cash and travel

Should not have

• Too much clutter

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Files

Download all files - 2.7 MB