Logo design - Självtest.se

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This customer received 94 logo designs from 49 designers. They chose this logo design from Idea Master Plus as the winning design.
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We need a logo design for a new e-commerce company that will be based in Sweden and sell to the Swedish market.
The name of the site is Självtest.se and that is also the name of the logo.
We want to attract all people but will be a budget option compare to other marketplaces like pharmacies . Want a "Pharmacy- feel" over the design (logo and colors).
We will sell quick-tests of all kinds, Pregnancy home test, illness home test, covid quick test etc etc.
Below is what the logo should communicate:
Prio 1.
confidence, security, Not budget but also not expensive, warmth, simplicity
Prio 2.
funny (if possible), E-commerce
Reference:
https://www.meds.se/
https://www.apoteket.se/
https://www.apohem.se/
Target Market(s)
Sweden
Industry/Entity Type
Pharmacy
Logo Text
Självtest.se
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- confidence, security, Not budget but also not expensive, warmth, simplicity
Nice to have
- funny (if possible), E-commerce