• €110

• 141 designs

• 38 designers

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Logo Design Brief

We need a logo for a company & website that will provide concise video tutorials / lessons / trainings.
Our differentiator is that we go "straight to the point", to guarantee our students & learners they don't loose their time in long introductions, hesitations, loading times, advertisements, etc...

So, the idea is to show how efficient it will be to learn with our videos (so, an horizontal arrow can be used)

The logo should have:
- our name as text, following one of our chosen fonts: Franklin Gothic Heavy or an heavy Vollkorn (800, 900)
- an original image/drawing that will represent our company and our eLearning solutions (can be an academic cap, a book, a target, something representing learning via a video, etc...)

Ideally, the text should be embedded within the picture to show consistency.
No more than 3 colours (black/blue/red). For info, once the logo is done, we'll have to animate it as it will be visible on intros and outros of all tutorial trainings.

We have a mock-up of the logo, where we tried to show we go "straight from the start to the end" for a premium learning experience. But now looking forward for your imagination, especially for the illustration. We're open-minded !

Target Market(s)

Anyone looking for an efficient tutorial video, where there will be no need to look at it in 2x speed or jump sections.

Industry/Entity Type

Educational, eLearning

Logo Text

Straight-to-it

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Logo styles of interest

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Font styles to use

Other font styles liked:

• The fonts that can be used are: "Franklin Gothic Heavy" or "Vollkorn" (heavy too -> example Vollkorn 900)

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The text "Straight-to-it" AND an original drawing or picture (revisited academic cap or book or target, anything which can represent eLearning) that will define our brand identity AND an horizontal arrow (can be embedded with the text)

Nice to have

• Try to have our text "Straight-to-it" somehow embedded within the picture (not just above or below)

Should not have

• Not only a wordmark or letter mark logo. Not only capital letters, Appart from that, we're opened to your most crazy ideas ! :)

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Files

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