• US$300

• 68 designs

• 15 designers

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Packaging Design Brief

Our client, Gordon Food Products, is looking to re-design the packaging for their product, Barnard's Crunchy Dip. Cruncy Dip is an all-purpose food breading mix.

Gordon Foods has a registered trademark for this product, but they have not been using it for this particular 10 pound bag. They want to get the trademark onto the bag and also give the bag an updated look. They would like to continue to use the same red and blue colors. This 10 pound bag is not available on store shelves; it is sold to food service distributors who sell to restaurants.

All of the copy on the existing bag is still relevant, so we will want to incoprporate it into the bag design. Once these bags are filled with product, the tops get folded over about 1 inch and then sewn shut with thread.

Eventually, we will need the design applied to the Bag Template file attached, but that isn't important until a design is selected.

Target Market(s)

Restaurants

Industry/Entity Type

Food Manufacturing

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Trademark introduced to the design

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Files

Download all files - 5.6 MB