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Family Empowerment, Poverty Fighting Non-Profit Wants to Stand Out With Van Wraps
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This customer received 15 graphic designs from 6 designers. They chose this graphic design from White Diary as the winning design.
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US$110
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15 designs
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6 designers
Graphic Design Brief
Community Action is a mid-sized non-profit organization in Topeka, Kansas (America's heartland). Our tag line is: We fight poverty. Our Mission is: Helping People Move From Poverty Toward Prosperity. We provide a wide variety of direct supports for lower-income families, we collaborate with other organizations in the community, and, we advocate for public policies that make sense for the whole community. Our direct supports focus on promoting economic security and interrupting generational poverty. Community Action offers Head Start and Early Head Start (child development programs), Affordable Housing, Home Energy Efficiency programming, Assistance with Basic Needs like rents, deposits, utilities, etc., a Diaper Depot and a Period Pantry, Whole Family Case Management, and more. Despite our long-standing history in the community and the large number of projects we operate, few people know who we are or what we do. We have not traditionally made large investments in marketing. We are ready to use the logo and brand style we already have and produce vehicle wraps for 3 cargo vans and 1 van that seats 18 passengers. We want the words, "Community Action" and the logo (Huggy Heart), very prominent in the design. We want the wraps to convey a positive message that our work makes lives and communities better; there should be a sense of hope intrinsic to the art. We want something modern to help shed the traditional "1970's non-profit working on a shoestring" image. If people are depicted, they should represent diversity. The uploaded artwork provides the Huggy Heart logo, our full agency logo, and examples of how we stylize the brand.
Updates
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Target Market(s)
General public
Industry/Entity Type
Non-Profit, anti-poverty
Font styles to use
Other font styles liked:
- We often use Loud and Clear font for the tagline of: We Fight Poverty
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
