• A$150

• 69 designs

• 32 designers

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Logo Design Brief

I need a logo for my business cards, website and most important my packaging. I want my logo to come across as feminine and maternal. I don’t want it to be child-like or ‘cheesey’. I want a logo that represents a sophisticated bakery. But I also want it to have commercial appeal. Auntie Annie’s is a business where families and friends can purchase a beautiful cake for a party or buy a box of colourful allergy friendly biscuits. But it must also be recognized by corporations, small business and event planners as a suitable catering option.

I am not sure what direction to take with the logo. I have two ideas listed below but I am open to suggestion.

1. A cartoon logo, similar to my husbands, but appropriate for my business. A copy of his logo and a photo of myself is attached.
2. A black and white image of myself and my niece (a photo of my niece is attached) standing opposite each other. She is holding a balloon and I am handing her a cake. (sort of similar to a Banksy style artwork, but simpler. See image attached).
3. Maybe is doesn’t need a picture. Maybe my logo should just be words “Auntie Annie’s bakery” AAB?

Logo Text

Auntie Annie's Bakery

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