Real Estate Investment Company specializing in Apartment investment and operations.
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This customer received 284 logo designs from 149 designers. They chose this logo design from mateus_jordann as the winning design.
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Logo Design Brief
Require a logo that provides a simple, clean, and concise message. I am looking for something rich, but not busy. Bold, but not over the top.
We acquire existing Apartment communities and upgrade them moderately in order to improve the quality of lives of our existing tenant base. We want to be a part of the housing solution, not the problem.
Th company is named after Smith Lake located in Washington Park in Denver, Colorado. Smith Lake Holdings. It was one of the original parks in the Denver area and the housing surrounding it was mainly built for the employees of the now shut down Gates Rubber Plant in the early 1900's. From the East Side of Smith looking West, the Rocky Mountains provide the backdrop for the lake. There is an original boat house still there as it used to be Denver's swimming hole.
Target Market(s)
High Net Worth Investors
Industry/Entity Type
Real Estate Investment
Logo Text
Smith Lake, Smith Lake Holdings, SLH, SLHRE, or a combination/creative take on the prior.
Colors
Designer to choose only greyscale colors for use in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- Too much going on. Too much color.