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Cycling Clothing Brand Logo Design
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This customer received 83 logo designs from 50 designers. They chose this logo design from grrssn as the winning design.
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US$110
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83 designs
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50 designers
Logo Design Brief
Need a logo that becomes the basis of and brand. In its first interation, we will want to use in on cycling jerseys (samples design attached). Would like a wordmark logo that can live on its own or with an icon. Icon should be made from the letters "A V".
The logo needs to embody strength, elegance and performance. Our plan is to create a cycling clothing brand that embodies all things "Alpha" and appeals to those who want to lead the pack and win.
The logo needs to be flexible enough that it can be emblazoned across the chest of a jersey, or used as a subtle accent. Good examples of cycling brands we want to emulate are Rapha, LeCol and LaPassione.
Target Market(s)
Avid , competitive bike racers, weekend warriors, cyclists
Industry/Entity Type
Cycling
Logo Text
AlphaVelo
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Wordmark logo that is easy to read when printed on the chest and back of a cycling jersey.
Nice to have
- Must be able to work in single color. Will need light and dark options as we have two different base color jerseys. One is light, a combination of white and silver. The other is dark, a combination of navy and black.
Should not have
- Do not use any of standard cycling icons, like the squiggly rider on a bike, or the chain ring.
