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• 252 designers

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Logo Design Brief

We need a logo for a Tech company based in San Francisco called "ESGFORCE." We are looking for a logo that is visionary, modern, fresh, and that reflects innovation transparency and sustainability. ESG stands for Environmental, Social, and Governance. ESGFORCE helps companies gather, analyze, track and report on their ESG initiatives. It is the only solution in the market that combines ESG data with Stakeholder Relationship Management software (SRM). You can think of ESGFORCE, as a specialized CRM focused on ESG. The logo should be elegant with distinct typography and ideally an interesting play on some of the letters. The logo should use one or two colors, black. black/indigo blue white/indigo
(see dropbox and optimizely logos in the attachment for reference on the type of indigo blue that we are looking for.
We are open to just being letters if the type is super interesting and stands out like the logo for Emotive Brand ( also in the attached)
Another idea could be to play with three elements one for E one for S and one for G like the logo of optimazely in the attachment.
Another idea could be to play with the dimensionality of the letters like the case of Enombic (see attached).
The website for our company which is a work in progress and not yet finished is http://natanz.sg-host.com/

Attached you will find a sample of logos that reflects some of the directions that we would like to take. In the end, we would love a logo that immediately gives a good emotion that whatever the company is doing is not just good business but also good for society and the environment.

Target Market(s)

Our targets are Chief Sustainability Officers, Chief Risk Officers, CEO, CFO's VP Public Affairs.

Logo Text

ESGFORCE

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• See Document 3.0

Nice to have

• See attachement for ideas of logos that we like.

Should not have

• A lot of the designs I am getting are cookie-cutter designs without much innovation. Please look at document Logo Samples 2.0

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Files

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