Update the logo for a political consulting and strategic communications firm
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This customer received 157 logo designs from 73 designers. They chose this logo design from ACK Design as the winning design.
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Logo Design Brief
This logo is 15 years old and I like our logo, but I've lost the higher resolution versions of these files, so I at least need to get this updated. But I figure I should also take this opportunity to also see if I want to update it.
I want my logo to indicate connection, communication, and coming together.
Who we are:
We are a political consulting and strategic communications firm. We work with political candidates and ballot initiatives and help advocacy organizations develop successful strategies that increase engagement and turnout.
What I like about my existing logo:
I like the graphic part of my logo and the colors.
What I want:
The font used isn't bad, but it could probably be better. I do like the existing colors, but am open to modifications.
What I don't want:
I definitely do not want is anything red/white/blue, stars, stripes, flags or anything that seems like traditional political imagery.
Logo Text
Fincher Consulting
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- I like the graphic part of my logo and the colors. I want my logo to indicate people talking, connecting. and coming together.
What I want:
The font used in my current logo isn't bad, but it could probably be better. I do like the existing colors, but am open to modifications.
Should not have
- What I don't want:
I definitely do not want is anything red/white/blue, stars, stripes, flags or anything that seems like traditional political imagery.