• A$640

• 19 designs

• 6 designers

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Brochure Design Brief

Alco Panel is our range of aluminium composite panel that our company supplies to the signage and shop fitting industries.
the range is divided into 3 sections: Signage Grade - Light Commercial Grade and Commercial Grade.
We require an, A4 double-sided folding brochure (swatch book) that folds 3 ways, opening once and then a second time to lay out 3 pages flat.

There should be a front and back cover.

The inside cover should be reserved with text blocks for written information about the composite panel.

The opposite page on the right when you first open the brochure should have all our Commercial Grade colours, which are the timber finishes and the 4mm black, white and metallic silver.

When the brochure is folded out a second time, showing all three inside pages flat, the two inside pages on the right (next to the inside cover with the written information) should show all our Signage Grade colours, followed by the Light Commercial Grade colours.
Each colour in each section should have the product code beneath the swatch.

This brochure should have a modern and professional feel suitable for presenting to signees, shop fitters and interiors designers.

We also require a box design to contain aluminium composite panel samples of all the colours in the range.

Please refer to the template attached for the box dimensions and layout.

The box should tie in with the brochure as a complete package with a modern and professional look suitable for presenting to shop fitters and interior designers.

Finally we require a small label sticker to be stuck on the back of each sample. On the sticker should be the Alco Panel logo, a space to put the product code for the sample colour and the phone number 1300 727 118.

To summarise, this package project includes:
1 tri-folding A4 brochure,
1 sample box package design
1 sample sticker label.


Please refer to the attachments for the Alco Panel logo in two formats - the colour swatch book and template for the sample box.
The Logo may be shown with either the original blue text or with the text in white. The blue icon colour should not change.

Target Market(s)

Signage, shop fitting and interior design

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A modern, neat and professional upmarket look suitable for presenting to shop fitters and interior designers.

Nice to have

• A slick and classy look that makes you want to take home the box or brochure even if you're not interested in the product.

Should not have

• A cheap, untidy, low market look with too many colours.

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Files

Download all files - 10.7 MB