Company Mascot Sparky Character
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This customer received 9 graphic designs from 3 designers. They chose this graphic design from Gabriel T. Marques as the winning design.
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Graphic Design Brief
National Fuse Products sells fuses and other electrical components. The company is owned by a woman. They are looking for a "company mascot" to be displayed on their website and used in promotional materials. This graphic would show a female manufacturing employee who deals with large electrical switches. She is dressed in work clothes, but there is no question the employee is a woman. She has a pleasing, animated face. Two versions - first with her Cementex gear on (the face shield, boots and gloves - see attached images) with her face shield down and her gloves show a slight electric charge at the end of each glove...but she is protected. The second version with her gear on (but face shield up) to show her smiling face that she has completed her job safely.
Target Market(s)
National Fuse is a world leader serving the OEM, MRO and distribution markets worldwide with quality fuses, blocks, wiring devices, electronics, electrical products and arc flash protective gear.
Industry/Entity Type
Electrical
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must be an attractive woman in typical manufacturing clothing and wearing the protective gear of boots, face shield and gloves.
Company website colors are blue and red with the U.S. flag in website header.