• €210

• 81 designs

• 17 designers

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Logo Design Brief

We need a logo (= coat of arms) as an eye catcher for our brand / company name 'Guttenburg'. There should be 3 variants designed & delivered to meet the requirements:
a) the 'official', 'fully fledged' coat of arms in color with the 2 below mentioned supporters
b) the coat of arms in color without the 2 supporters
c) a version reduced to black / white print with the 2 supporters as imprint on packaging products (eg black print on brown cardboard).

Coat of arms should convey high value (a typical 'Made in Germany') and 'experience over generations' and thus stand out from other private labels on Amazon.

SPECIFIC REQUIREMENTS:
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I. The coat of arms should be basically traditional in structure and the elements
(ie the typical modules of a medieval coat of arms), BUT modern in execution:
1. smooth surfaces and 'cleaner'
2. straighter lines as historic drawings
3. 3D effects with light and shadows
IMPORTANT: Review and compare attached sketches !!

II. The style of all parts should be harmonic

III. The font for Guttenburg or GUTTENBURG shouldn't be old-fashioned

IV Basic color of the coat of arms should be silver

V. Basic knowledge of heraldry is helpful

VI. Desired components:
1. top / center knight's helmet with ornaments
2. 3 central elements (please place them separately):
2a. (Wagon wheel) -> if possible please exchange the wheel with
8 small silver stars, placed in a circle on the upper right side of the shield
AND
2 B. Hermes staff / caduceus, placed on the upper left side of the shield
AND
2c. a sword and / or an ax placed in the middle, lower part of the shield,
in an upright position (might 'separate' the shield in left and right part)
3. shield flanked on the left and right by 'supporters':
3a. on the right side a dragon (not a Chinese dragon style)
AND
3b. on the left side of an eagle
4. below the coat of arms the writing GUTTENBURG in a banner


Attached are:
Look & Feel, for the way the coat of arms could ideally look like

Target Market(s)

German consumer customer on Amazon who's searching for premium quality accessories from a supplier with long time tradition & experience but nevertheless transferred this tradition in a modern appearance

Logo Text

Guttenburg

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Harmonic style of all elements / parts

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Files

Download all files - 0.3 MB