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Motorsports racing and consulting firm needs a logo design
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This customer received 73 logo designs from 30 designers. They chose this logo design from zisan20 as the winning design.
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US$240
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73 designs
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30 designers
Logo Design Brief
We need a logo designed for Evoq Motorsport. A new company that will operate in the competitive pro-am motorsports segment. Services provided include: Race car preparation, trackside services, driver coaching, full race team operations, OE Automotive Consulting, and Race Car livery design.
The logo will be included on everything from; Website, socials, team gear, and prominently featured into race car liveries.
Evoq name background: Company owner's last name is Quint, so the spelling emphasizes the 'Q' in Quint. The company is an evolution of the owner's motorsports journey, hence Evolution of Quint = Evoq. It's open to designers if the Q needs further emphasis in the logo.
Additionally, Quint means 5, and the Astrological meaning of Evoq has a life path of 5. Owner has no passionate tie to the physical number 5, don't fixate on the 5, but this may provide some additional inspiration.
Evoq Motorsport Descriptive Words:
Precision, Strategic, Focused, HyperCompetitive, Agile, Efficient, Passionate, Speed, Winning, Creative
Colors: Relatively open, but emphasis is on bold, and strong contrast. The logo needs to pop off the page/car. No pastels or metallic's.
Target Market(s)
Racing/Automotive
Industry/Entity Type
Automotive
Logo Text
EVOQ or EVOQ Motorsport (no 's' on Motorsport)
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Bold and strong contrast, EVOQ is all caps.
Would like to incorporate an animal head into the logo. Not set on a specific animal, but it needs to be powerful, or fast, cunning, etc. No bulls.
I'd like to limit the colors as much as possible for ease of vinyl printing.
Nice to have
- I'd love for the the animal to be rotated and not just 2-D. Please see uploaded examples for reference.
Should not have
- No pastels or metallic's.
No motorcycles!
No Bull's
