• C$150

• 49 designs

• 12 designers

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Label Design Brief

We need to redesign our product labels with a clean, organic and delicious look. We have many different types of products and sizes of products. Please see our website store. https://www.africanbronzehoney.com/collections/retail-1
We are a B Corp. B Corporations are about sustainable use of business to solve global issues. We help sell organic and fair trade forest honey and the beekeepers protect vast wilderness forests that help to combat climate change. We don't do good because it's good for business... we do good becasue it is our business.
We will also need to have a range of colour difference for each typr of honey. At least 6. Winter, Summer, Creamed, Cinnamon, Cacao, Hot Chili, Coffee. Need to able to add to those flavouirs easily. So the label must reference a design but also reflect the different flavours. Flexibility in the design is important.

Right now our design is too crowded and too busy. Some of the fo\nts are difficult to read. It needs to be clean and exude sustainable environment.

Target Market(s)

MIllenials, Foodies, Health Food, Traditional Medicine

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Stand out from the crowd on a shelf. Clean and readable fonts. It must look Organic and exude sustainability. Our Certifications. Our 10,000 Beekeeper Logo. Plastic Neutral. Please keep in mind that we have 8 to 10 different types/flavours of our honey products. So the labels must be part of a 'Familiy'. Please demonstrate that with using 4 of our products - 'Forest Honey, Creamed Honey, Cinnamon Honey & a Hot Chili Honey.

Nice to have

• Reference the type of honey with a picture of the ingredient, ie cacao or chili. See attached sample picture. Feel free to use your own, These are reference only.
  
  1) Try a white background Our honey is very dark and we are concerned that a dark label with the dark honey will be too much.
  2) If you use colour to differntiate between the types/flavour, could match that colour on the 10,000 Beekeepers logo? Need to see a colour diffenence between each type of honey.
  

Should not have

• Not be too hipster but be current.

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Files

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