Packaging Design Project - Book Covers
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This customer received 10 packaging designs from 2 designers. They chose this packaging design from Paula Cunha as the winning design.
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Packaging Design Brief
I want to enhance my current book design with more colorful cover designs that include emboss / deboss / heat burnish and help convey the fun and depth of the book insides. Final book design will need to work with 13" x 12-1/2" dimensions.
Looking for 4 color designs incorporating stated requirements. Will work with designer after one is selected based on this assignment to complete final designs as a follow on project.
Current book design - Logo and 4 color book options:
http://shop.memorybanc.com/MemoryBanc-Monograph_c3.htm
Inside of book:
http://issuu.com/memorybanc/docs/memorybancmonographweb?mode=window&backgroundColor=%23222222
I would like design to be based materials similiar to Skiver by Alpha Covering Material that gets darket when heat burnished (debossed).
Would like to see imagery that would be desirable to consumers in a gift shop / book store. Interested in Black, Red, Blue and Green cover options.
Target Market(s)
Baby Boomers ( 45 - 65 Years of Age)
Industry/Entity Type
Gift Shop
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Product Name - MemoryBanc Monograph
Heat burnished / debossed imprint to build interest in product
some area that would allow for individual names to be added to the book after production (up to 30 characters - 14 PT font)
Nice to have
- Would like different colors to have different designs - starburst, feminine, masculine options