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Activate the Brand. We Celebrate Champions
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This customer received 52 logo designs from 23 designers. They chose this logo design from alvinnavarra as the winning design.
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US$150
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52 designs
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23 designers
Logo Design Brief
Develop a branded "logo" for this critical tagline "We Celebrate Champions" This tagline/headline is being used as part of an internal branding/customer service campaign. Ironically, the company is in the business of designing and producing trophies, awards and badges--in many cases for champions. Their clients include some of the world's top brands including major league sports, fast food, retailers, insurance companies and more. The point of this campaign is to help employees understand the company's purpose and values and integrate them into their daily work behavior to each other, clients, prospective clients and vendors. In some discussions we used Southwest Airlines as an example of a brand the drives the company culture and behavior. The company's website can be found at: https://mtmrecognition.com
Updates
I will be meeting with the client tomorrow. The selection may take a few extra days because there are so many quality designs from which to choose. I greatly respect your work and I will make sure that the decision is made quickly. Stand by.
meeting w/client delayed due to holiday. Decision today. Just need one more day
Target Market(s)
#1. Peer to Peer
Note: We are aiming to make the headline represent the core company purpose and values--if so, making it ubiquetous both internally and as outbound B2B messaging.
Logo Text
We Celebrate Champions (possibly with blue MTM logo)
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 1. The words: We Celebrate Champions.
2. Provide some of the designs executed with the color scheme depicted on the attached PDF. Other color schemes will be considered, especially if they accomplish the objective.
3. Some of the designs should incorporate the blue square with the MTM logo--there are treatments like this in the upload.
Should not have
- Should not be funny or like a joke, but it can be bright and high energy.