Update logo for Internet Marketing company (Private Client)

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Logo Design Brief

NOTE: Please do not mockup your logo ideas on shirts, web, print, etc. Only submit your best work.

NAME: SearchActions (or SA)
SearchActions is a new internet marketing company delivering white-hat, organic Search Engine Marketing & Optimization, Social Media Marketing and Website Design services. The name signifies attracting visitors to websites using SEO, SEM, Social Media and other internet marketing strategies and getting the visitors to take action - whether it be a phone call, submitting a lead form, or some other type of lead. The tentative tagline is "People are Searching. Be Found"

LIKES:
Retail Ops: http://retailops.com/ Very creative use of the gear as an icon. They nailed the icon.
Unbounce: http://unbounce.com/ Simple and clean. Creative use of splitting up the word unbounce.
http://www.hubspot.com/
Optimizely: https://www.optimizely.com/ab-testing Clean, simple and original

COLORS:
Blue, Black, Grey, White.
Currently using Blue: #27AAE1 and Grey: #414042.

Details:
Client wants to update their current logo (www.searchactions.com).
* They want to use the font montserratregular (or montserratbold).
* They prefer logos that are horizontal or rectangular in shape/space and not vertical or square
* They want options with a symbolic icon or picture either to the left of the company name or integrated within the company name. The icon or picture should be professional, sleek and should have meaning. An example of a logo with a picture that they like is the logo for retailops.com.

Info Icon
Updates

Please use all caps or all lowercase letters in the logo and not a mixture of both......
Added Friday, January 31, 2014

Target Market(s)

Male business owners & upper management aged 25-54 years

Industry/Entity Type

Internet

Logo Text

SearchActions (you may also try options with the tagline "People are Searching. Be Found")


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Font should be montserratregular or montserratbold (I can send you this font if you do not have it)

    Font should be all uppercase or all lowercase, but not a mixture of both

    Colors should be blue/dark grey or blue/black. Currently using Blue: #27AAE1 and Grey: #414042. They are open to other shades of blue.

Should not have
  • We dont want anything crazy - no wings, fire, etc. Please no magnifying glasses either - there are too many SEO companies using the magnifying glass to signify search. Heavy focus on typography.

Files
PNG
Payments
1st place
US$200
2nd place
US$100
3rd place
US$100
Participation payments x 2
US$20
Total
US$440

Project Deadline
07 Feb 2014 21:54:24 UTC
Language

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