• €110

• 108 designs

• 58 designers

---

Logo Design Brief

The brand represents women’s leisure and activewear, which follows a philosophy to make a woman feel confident and comfortable in functional but yet comfortable clothes, which are being produced with the goal to reduce any harm of our planet.
INIANA merges aesthetic with purpose in each and every piece. The clothes are made from econyl nylon, charcoal bamboo and super soft organic cotton. The materials used are breathable, anti-odour, water repellant, lightweight and quick dry.
Each collection follows the philosophy of the four elements - earth, water, air, fire.

Target Market(s)

Fashionable, confident women who are interested in the state of the planet and do something good and yet pull off nice leisure clothes which are decent and can be worn for a nice brunch. :)

Industry/Entity Type

Fashion

Logo Text

INIANA

---

Logo styles of interest

---

Font styles to use

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• The Logo must be smooth, classsy and yet very expressive.

Nice to have

• As an example I like the logos of:
  Aloyoga, Beyond Yoga, Pangaia - even though I'd prefer to see options with Serif and Sans Serif, since I'm not sure which could look better.

Should not have

• It should not include bright colors - but the logo itself (not the letters) can have light/pastel colors which are in the theme of the 4 elements (since the collection is built on this topic).