IncrediLab - Logo design for a consumer product tech startup*
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This customer received 154 logo designs from 59 designers. They chose this logo design from Moon Design. as the winning design.
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Logo Design Brief
We need a logo for a tech startup that is developing family oriented smart home products. We would love the logo to be unique enough to be identifiable without the logo text (like as an app icon). The logo will be used for print/media but also may need to be molded into plastic parts so we don't want to have any fine lines or small detail. The style we would like to convey with our logo is techie, playful, modern, gender neutral, and simple.
Target Market(s)
Families
Logo Text
IncrediLab
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Sans Serif
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A logo that will also work and be identifiable without logo text (like as an app icon)
Should not have
- Thin lines or small detail.
We would prefer to avoid the colors red, orange, and yellow.
Payments
1st place
US$150
Participation payments x 2
US$10