• €190

• 114 designs

• 59 designers

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Logo Design Brief

We need some branding for our new company, a digital training provider, rethinking online training, by putting people and coaching at the forefront of our platform. We stand out from the crowd by offering small group learning and individual coaching at the forefront of what we do.

We need a simple logo, some website header graphics and a colour palette to use across our content.

We are a purely digital business - providing training and individual coaching to our customers. Initially starting by teaching software skills - but keeping ourselves open to a wide array of skills. Coaching, individuality and high quality needs to come across in our branding.

We want a quick design to use for a pilot of our new product - this will be used on social media advertising and our new website. I fully expect any content created to be iterated on in the future, and would like to use this step as a trial for a hopefully longer partnership in the future.

Look forward to seeing what we can do!

Target Market(s)

Anyone looking to upskill for their career. Could be graduates, career changers, professionals looking to develop and learn new skills.

What is common across all of them is that they want to pay more than our competitors, in order to have expert coaching, this is a premium product.

Logo Text

The Training Lab

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Simple, clean, minimalist look.
  Elegant

Nice to have

• To see the strapline "Coaching you to Excellence" added underneath. But preferably see a version with and without

Should not have

• Over use of colour