Healthy Frozen Gluten Free Dumplings
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This customer received 182 packaging designs from 26 designers. They chose this packaging design from Javelin Studio as the winning design.
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Packaging Design Brief
We need packaging for each of our 4 SKU's for our healthy frozen asian dumplings. We are first to market gluten free dumplings, but we want to lead with a premium dumpling with the added bonus of it being gluten free. We are looking for a clean, healthy, elegant, modern design.
Current packaging attached in pics
Package dimensions: 6’(W) x 9’(H) x 3.5’(G) stand up freezer bag
Front of package:
-Logo
- “Premium Dumplings” followed by
•Gluten Free •No MSG •
-Pics
White wrappers: Chicken OR Pork Dumplings
Filling ingredients: Chicken OR Pork in the middle of the picture
Yellow wrapper: Golden Dumplings
Filling ingredients: Chickpeas, Spinach, Coconut Milk, Red Curry, Turmeric
Green wrapper: Jade Dumplings
Filling ingredients: Miso Braised Tofu with Brown Rice, Edamame Beans and water chestnuts
The ingredients are with solid black or white backgrounds in case you need to cut and paste
Back of package:
Cooking instructions - Will be provided
Space for ingredient list- To be provided
UPC code- To be provided
150 word write up about company - To be provided
Bottom of package:
"Made in British Columbia"
Updates
Low design quality
Went on vacation/holiday
Need extra days to review
Target Market(s)
Health conscious, high earning millennials who don’t have time to prepare food because of work and family commitments who are looking for healthy convenient delicious food to feed themselves and their families.
Industry/Entity Type
Health And Wellness
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Pictures of product and ingredients (attached)
Customers won’t feel the need the turn the package over to read label of what’s inside the dumplings.
Nice to have
- Tagline