Creating a Village Youth Lifeskills Education Program
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This customer received 55 logo designs from 28 designers. They chose this logo design from Jay Design as the winning design.
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Logo Design Brief
We need an ADA compliant logo with versions for print and digital usage. The logo is for a project that teaches life skills to middle school students through the guidance of teen mentors and adult leaders.
Target Market(s)
teens and parents
Industry/Entity Type
Education
Logo Text
We would like a couple of versions: Creating a Village, The Village, and some with no text
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo should include our suggested colors (or ADA correct colors based on the following (#AC7757 brown and #3E5471 blue).
Nice to have
- The general idea is a youth supported by ancestors (shadowy) and other members of the community (peers, slightly older youth, adults, and older adults). Brainstorming ideas include:
People - People standing in a line; Silhouettes; Child w/ adult in background; Russian nesting doll; Child growing into adulthood (silhouettes representing growth - child outline in center, teen outline just a little larger than child representing physical growth, adult as the outermost outline); Child sitting at computer, teen standing behind, older adult behind teen; Multi-generational silhouettes looking out at a community.
Objects - Puzzle pieces; Village structures; Actively putting puzzle together ; Puzzle pieces - tools, life skills, etc. ; Quilts (working together to piece/create) ; Tool bag (life skills) ; Symbols representing Head, Heart, Hands and Health, all within Harmony
Ideas - Village, Transition, Adulthood, Life skills, Working together, Pacific / ocean theme, Immersion, Mastery, Butterfly metaphor for change/ life-cycle, Tree of life - a metaphor for growth, Symbolism of Inner Strength, Sense of Accomplishment, Sense of Pride
Payments
1st place
US$150