• US$160

• 231 designs

• 104 designers

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Logo Design Brief

We need a new logo for our independent insurance agency located along the Southern New Jersey coast in USA. We sell both Commercial Insurance and Personal Insurance. Our clients range from large contractors and high rise condominiums to individual shore home owners buying homeowners and flood insurance. Many of our clients are located along the seashore but we also have clients scattered across NJ, Pennsylvania and Delaware.

We would like a new logo with two colors but unsure of what to choose. Coastal theme is ok but we don't want to be cornered into looking like we are only a coastal business.

Although our agency has been in business since the late 1800s, we don't want to look like an old, outdated insurance company. However, we don't want to look like an internet start-up either. The final design should communicate the steadiness and longevity of our company yet should be fresh and new.

Target Market(s)

Adults purchasing insurance for businesses or homes

Industry/Entity Type

Insurance Agency

Logo Text

IAI - Insurance Agencies, Inc.

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The letters IAI emphasized with the words Insurance Agencies, Inc smaller ------
  
  No Lower Case Letters in the logo.

Nice to have

• Provide alternate logo with "IAI Insurance Co.".

Should not have

• No pink or purple.