• A$150

• 119 designs

• 54 designers

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Logo Design Brief

Online baby store is focused on natural organic products including wood, bamboo therefore looking for a timeless & stylish design with a natural organic feel using earthy colour palette and a high level of sophistication. Font must be easy to read. Logo to be suitable for printing on a range of baby and children products. Explore ways to use a hand drawn design of a fox or TF in a simple design.

Target Market(s)

Sophisticated high end people that can afford premium products and like natural products. Demographic is 25-45 years old with high disposable income.

Industry/Entity Type

Online Store

Logo Text

TEMPLE & FOX

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Soho Condensed or similar to Bunya by Mans Greback

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Logo for website
  Monochrome logo for printing
  Use the '&' in attached 'Bunya light font' and change slightly
  Either hand drawn fox or the letters TF included in design - next to wording or above wording. This needs to be able to be transferred to a monochrome logo.
  Focus on earthy colour palette to suit business model. Natural organic products wood, bamboo etc. Example of colour palette: Tan wood colour or burnt orange with grey/black/white/cream). Some images attached to provide colour scheme and inspiration.
  Keep it simple with colour scheme.
  Baby/child friendly.
  Be suitable for printing on products ie: wood, rubber, clothing etc. Not too busy.
  Wording in design
  Font and design easy to read
  Creativity in design

Nice to have

• Be creative font attached and change slightly.
  Open to other design ideas.

Should not have

• Do not want a lot of bright or fluorescent colours in design.
  No scary fox.
  Do not want a busy design or too complicated.

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Files

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