Update product logo to feel like a 2020 product

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Logo Design Brief

We are working v5 of our FileCensus product and are looking to refresh the design. The web interface is based on https://tailwindui.com and the updated logo will need to work with this. Not looking to change colors, so select from the palette in the attached "intermine color char" PDF. Interested in de-emphasizing Intermine in the logo and concentrating on FileCensus for the product logo. Over the years the logo has evolved, but we like the stylized "i" concept, but given we are moving to separate the company (Intermine) from the product (FileCensus) the new logo is up for debate. You can see how the design has evolved over the years:

https://web.archive.org/web/20020328095818/http://www.intermine.com/
https://web.archive.org/web/20040122111122/http://intermine.com/
https://web.archive.org/web/20100324023633/http://www.intermine.com/
https://web.archive.org/web/20150801170459/http://intermine.com/

This design should not contain Intermine as we are concentrating on the FileCensus branding for the upcoming release.

Info Icon
Updates

There is no hurry from my side for this design as the new product will be launched much later this year.

Again, not in a hurry for this, so take your time, this will probably be the last extension...

Target Market(s)

B2B and administrators in these companies globally

Logo Text

FileCensus


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Character Logo

Logo with illustration or character


Font styles to use
Other font styles liked:
  • Dax Census (Attached)

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Colors from the PDF
    Works well with https://tailwindui.com/
Nice to have
  • The icon itself, not the FileCensus text should work well in a round form for the website and application icon.

Files
Download all files - 0.3 MB
PDF
iFC_logo_CMYK
Friday, June 19, 2020
TTF
TTF
CGM
EPS
TTF
TTF
ICO
Payments
1st place
A$910
2nd place
A$100
3rd place
A$100
4th place
A$100
5th place
A$100
6th place
A$100
Participation payments x 3
A$30
Participation payments x 18
A$10
Total
A$1680

Project Deadline
06 Jul 2020 07:02:45 UTC
Language

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