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healthy and all natural sweets/dessert company needs a playful, bold logo design
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This customer received 165 logo designs from 82 designers. They chose this logo design from Natasha Board as the winning design.
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US$300
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165 designs
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82 designers
Logo Design Brief
We need a logo design for a new sweet/snacks company called Sweet Jools. We are changing the narrative on what dessert means. It is an all natural filled medjool date company. We want to make sure that healthy doesn't mean boring nor does it lack the sweetness and flavor of a typical cookie or brownie. We are looking for something playful, bright and bold. We want to stand out on store shelves so everyone will want to pick up the bag and take a look. The final logo should be simple, bright, fun, playful, almost cartoon like. There could possibly be play on jewels and gems but also we want to get the point across that this is a healthy and natural so simplicity would be nice . Ultimately we want something fun. It's important that we bring some almost youthful energy to this brand, yet we think the target audience will be more of the health conscious person not a kids snack. We want to have fun with this and convey the message that the brand is a dessert made from real ingredients that is a delicious product but is also real fun! We would like bright colors maybe pink, purple, yellow, blue, but don't feel tied down to these colors as long as its bright and stands out we are open, you're the pro!
Industry/Entity Type
Product
Logo Text
Sweet Jools
Look and feel
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