• NZ$150

• 96 designs

• 58 designers

---

Logo Design Brief

With the total shutdown of tourism in New Zealand, our borders closed, and many businesses facing an uncertain future, the usual tourism conferences we attend have been cancelled.

But, a small group of business owners are determined to keep the wheels moving, and that means helping to keep NZ's beer and wine industries afloat, having fun and not taking ourselves too seriously. Normally we'd attend 3 - 5 conferences a year, all of which include lots of dull periods experiencing 'death by PowerPoint'. In August we're going to run our own conference that promises to be anything but dull. We'll be celebrating by not having any break out sessions or guest speakers, our awards dinner will be a fun and no one will we wearing a suit!

We need someone to design a logo for the New Zealand Alternative Tourism conference, or what we call TOUR X. There are no hard and fast colour requirements, obviously any NZ imagery or iconography would be good, but we want something that conveys a tourism industry that's not taking itself seriously. We have no committees, no bylaws, no one will be taking minutes and pics on social media are banned. We're just a bunch of rogues getting together for mutual support as our industry crumbles around us.

Industry/Entity Type

Tourism

Logo Text

TOUR-X

---

Logo styles of interest

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Nice to have

• If we could incorporate the text 'NZ's Alternative Tourism Conference' it would be great but it's not essential